Kids Insights enable brands to spot flash trends and opportunities before competitors

Kids Insights is the most comprehensive and dynamic market intelligence resource on all things kids, tweens and teens in the UK. We survey 400 kids aged 4-18 every single week, which is more than 20,000 every year.

We provide our clients with access to ‘real-time’ data and in-depth insight reports every quarter, providing the must knows when it comes to “flash” and “global” trends.

We provide some of the leading brands with access to data and insights, including:

a subscription to kids insights gets you

  • Access to real-time data portal
  • Access to historical data
  • 16 insight led physical reports every year
  • Monthly insight updates
  • Quarterly webinars

Areas Covered

focuses on the offline lives of kids, from how they spend their time, to what they enjoy doing and what they are currently consuming

Time Toys & Games Food Hobbies Money Music Shopping

focuses on children’s use of technology and devices

Devices Chatting TV & VOD

focuses on children’s favourite onscreen content across all the devices they have access to

Video Games YouTube Characters Films

focuses on both the global and flash trends occurring in the world of kids

BrandsFuture Seasonal

real insights in real time