Halloween continues to be the fastest growing retail event in the UK

Research by the UK’s most comprehensive and dynamic market…

As teenage girls get older, they become 78% more likely to stop participating in any sport.

Research by UK market intelligence specialist, Kids Insights,…

Kids Insights to go global after announcing US launch

Market intelligence specialists The Insights People launches…

New Strategic Collaboration with PACT

Leading market intelligence specialists, The Insights People,…

Kids Insights pick up Best B2B Project title at Big Chip Awards

The UK’s most comprehensive and dynamic market intelligence…

eSports second most watched sport among boys

eSports is now the second most popular sport for boys to watch…

Nine out of ten kids are on social media by 12 – despite the age limit for Facebook, Instagram and Twitter being 13

Almost nine out of ten 12 year olds are regularly using social…

Will the Next Generation of Fido’s Be Pixu’s?!

Our insights shows that, as pet ownership in the UK continues…

New “Future Forecasts” report calls on brands to wake up to "dramatically shifting” needs of young consumers

Survey of 20,000 UK children reveals a number of predictions…

The Current Trend Waves

The current trend waves Kids Insights, the children’s ecosystem…

A Sad Day...

Wednesday was a sad day, as we saw one of the biggest businesses…

Almost a third of all children NEVER read, our latest research for World Book Day reveals

Almost a third of all children NEVER read, our latest research…

QUIZ: Do You Know Who’s Influencing Your Target Market?

Today on the Kids Insights Blog, we’ve got a quick quiz to…

Where’s the Kinder Egg McFlurry in your business?

If you’re spending money on marketing to kids, then you need…

The Latest Innovation in Market Insights Industry - FREE REPORT

As we all know, the world is moving faster than ever. With the…

The Children’s Media Conference Column by Kids Insights

New Feature: An update from Kids Insights. Dan TDM is now more…

iPhone Ownership Growing?

Kids Insight’s data has shown that iPhone ownership in teenagers…

Kids Insights Become Corporate Supporter for The Children’s Media Foundation

Kids Insights, the UK’s most comprehensive and dynamic market…

New Data Just In: YouTube and Netflix Usage Surpass Linear TV With All Children

For the first time ever, Kids Insights have this quarter found…

Kids Insights Christmas Roundup

Kids Insights, the UK’s most comprehensive and in-depth market…

Kids Insights: As Featured on BBC's Click

Kids Insights, the UK’s most comprehensive and in-depth market…

John Lewis Top Toys

John Lewis have revealed the top toys for Christmas 2017 With…

Disney Reveal the Items That Will Feature on Every Christmas List This Year

Disney have hosted their Christmas showcase event, outlining…

Kids Insights Shortlisted for Outstanding Innovation Award

Kids Insights owner, Bee Industrious (the market research and…

Jonathan Watson Appointed as Kids Insights Product Manager

Kids Insights the largest, most dynamic market research and insights…

Video game update: Crash Bandicoot on top

For the seventh week since its release, Crash Bandicoot N.Sane…

Facebook and Instagram: Latest Hot Topics

Analysis of the July data shows what people in the UK were talking…

Brands preparing for Roald Dahl Day

13th of September will see kids celebrate Roald Dahl, one of…

Teen Insights

Goodbye celebrity endorsements. Hello Microinfluencers. Paying…

Thirteen Reasons Why

Teenagers are chatting about the new Netflix series, 13 Reasons…

August Cinema Update

Whilst many critics think that the Emoji Movie is the worst family…

Live esports coming to BBC Three

BBC have signed up Gfinity Elite League Series One to be broadcast…

Kids Insights Team Up with Total Licensing Magazine

Kids Insights the largest market research and insights resource…

Bee Industrious Launches Kids Insights

Bee Industrious the market research and insights specialist based…

Disney to pull content from Netflix

Disney is set to withdraw its content from Netflix and take on…